The Vine Inn Davis
A new website for a boutique hotel in downtown Davis, CA

Project Brief
Design Challenge: What kind of website design will reflect the future of The Vine Inn Davis?
The Vine Inn Davis is a hotel located in Davis, CA, located within walking distance of the UC Davis college campus. The property was undergoing an extensive remodel and needed a new website. The Vine Inn upon arrival had only a single page of content and absolutely no branding other than a logo.
Skills & Tools Used:
The Final Design
The final website design used cool, warm, and neutral colors. The banner displayed various locations around Davis, CA. A booking toolbar within the banner made it easy for guests to make their reservations right on the website.







Design Research
Since the website was being created while the hotel was undergoing remodel, a lot of our reference images were computer generated. From this we were still able to extract color schemes and a sense of atmosphere.














Design Process
Starting with a basic wireframe, the design was built up over iterations. Each version tied in various placeholders until we gained an understanding of how to arrange content and thus—what content would need to be acquired for the final website build-out.


Conclusion
With the mockups complete I was able to deliver them to the web developer who built out the website into a functioning WordPress theme. The website launched in 2019.
Project Team
- Jacob McAdam: Visual Designer and Content Developer
- Moe Himed: Website Developer
This website was made by OptiRev for their client The Vine Inn Davis (2019).