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Project Brief

Background + Objectives

Problem: Users struggled to make content from Inkling accessible. 3 out of 5 users lacked the devices they needed for viewing content in Inkling. When users attempted to print documents they had extremely limited options. Documents would output with awkward page breaks, missing images, and interactive content was all messed up.

Solution: I designed an improved user experience that allowed users to print bundles of content at once 21% faster. The UI now informed users of system status and limitations. 75% of users approved of the PDF output quality.

Risk to Business: Tablets are expensive and printing offers businesses a cheaper and convenient way to mass produce content. Employees often outnumber the amount of available devices or licenses purchased. If users are barred from accessing the content they need the value and adoption of Inkling would drop.

My Role + Stakeholders

I lead the design for this project including research, ideation, prototyping, testing, and handoff.

I collaborated with a Product Manager and Lead Engineer on business and technical feasibility requirements.

I was supported by a UX Researcher and Design Manager.

Skills Applied
UX Design
UX Research
Visual Design
Web Development
Technology Used
Figma
FigJam
Miro
Sprig
CSS
HTML
Sass/SCSS
Business Context

Final Design and Outcomes

Users now have the option to select a range of pages to output with disclosure for limitations.
Users were now able to get high-quality content output that closely resembled the original web version in one easy button click.

User Personas

Users had multiple obstacles getting access to Inkling outside the platform.

Problem Areas

Discovery research exposed compounding problem areas.
Users had no control over how documents would print, and the lack of error states left many confused about why print wasn't working.
Comparatively, there were many issues with the quality of printed documents.

User Research

I conducted research by evaluating past feedback, evaluating hypotheses my team and I had, and performing a design spike to better understand the issues and test possible solutions.

Ideas and Iterations

There were multiple issues to address within the solution.
I received input from our users and lead engineer that helped to refine the design to the most essential updates.

Prototype and User Testing

I created and tested a prototype.
Users evaluated how acceptable the user experience of printing now was, and also evaluated the output quality compared to before.

Outcomes

Users experienced a significant improvement to the quality of content in printed documents and were able to bundle large documents together much faster than before.
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Hey, I'm Jacob!
I'm a versatile designer in the San Francisco Bay Area. You can view more case studies in my portfolio for product design or graphic/web design projects. Add me on LinkedIn!