Logos and Brand Systems
Logos are powerful symbols that represent the face of your business. It's your first impression and what customers will remember.
Brand Systems are a collection of typefaces, colors, imagery, and other elements that shape a distinct visual narrative. A brand system is used consistently across all touch points—digital and tangible—to create a cohesive experience.
More Info: Logo projects include design research, conceptual exploration, and visual testing with regular client input. Brand Systems are made independently from logos and are a logical next step to expand your brand. These projects include multiple high-resolution image files and usage guidelines.